Up Close.

For Swissgas AG’s annual reports, lookinglately developed an Identity Design System enabling a unique visual concept each year. This edition highlights maintenance devices essential to safe gas flow, known mainly to employees. Photographed in the style of the 1920s German New Objectivity movement, they are shown in full detail and beauty, detached from their context. A smart folding technique leads readers to the content via the images, bringing attention to vital but often unseen company activities.